TikTok is testing a way for users to throw tomatoes at comments they don’t like.
The platform, owned by ByteDance, announced today that it is introducing a private dislike button for users to tag comments they think are “inappropriate or inappropriate” outside the scope of shocking things that TikTok Community Rules already prohibit, such as hate speech. and brake.
Like the negative votes on Twitter, dislikes are private. If you don’t like a comment, only you will see this dislike. Users will not be notified when their own comments are disliked and no one will be able to see if another user’s comment is disliked.
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Like Twitter’s negative votes, disliking a comment doesn’t mean TikTok will remove it. (Therefore, when it comes to comments that violate Community rules that need to be removed, users still need to follow the path of the TikTok reporting feature.)
TikTok says it sees the dislike as “community feedback” that will “add to the set of factors we already use to keep the comments section up to date and a place for real engagement.”
The company told TechCrunch that the dislike button is currently being tested in some regions, but not in the United States.
TikTok also downloaded its quarterly report on implementing Community rules today
In addition to revealing dislikes, TikTok said it was further experimenting with a reminder system that “will direct creators to our options for filtering comments and batch blocking and deleting.”
Reminders will be posted to “creators whose videos seem to receive a high percentage of negative comments,” TikTok added.
These messages are not randomly synchronized: today TikTok released its latest report on the implementation of the Community Guidelines. The report showed that in the fourth quarter of 2021, TikTok removed 85,794,222 videos of breaches of its Community rules (about 1% of all videos uploaded to TikTok during that time period, it said).
5.7% of these removals were for violations of its anti-harassment and harassment policies. Another 7.4% are due to suicide, self-harm and dangerous acts; 1.5% were eliminated due to “hate behavior”; and 0.8% were removed due to “violent extremism”. The largest share of removals (45.1%) is due to breaches of TikTok’s minor security policies.
You can read the full report here.
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