The iPhone 14 Max is currently three weeks behind schedule, according to Haitong International Securities analyst Jeff Poo.
Yesterday, Nikkei Asia announced that at least one iPhone 14 was three weeks behind schedule due to the impact of the blockade on Apple’s supply chains in China, but it was unclear which iPhone 14 this was. Now Pu has clarified that the model in question is the iPhone 14 Max, Apple’s upcoming iPhone, which is expected to bring a larger, 6.7-inch display size to its non-Pro line of smartphones.
Pu explained that the delay for the iPhone 14 Max was specifically caused by the shutdown of Pegatron production during the last blockade of Shanghai. The PhoneiPhone 14 Max is expected to go into mass production by the end of August, probably just weeks before the new iPhone range is unveiled at an Apple event in September.
It is currently believed that all four iPhone 14 models are in the process of developing an Engineering Verification Test (EVT), according to Nikkei sources. Typically, all new iPhone models complete EVT and move into the testing phase by the end of June. Following the development phase of the new iPhones, Apple’s main assemblies, Foxconn and Pegatron, are entering a phase known as New Product Introduction (NPI), during which the production process is emerging for the latest designs. The NPI was followed by several final verification processes before mass production began.
The iPhone 14, iPhone 14 Pro and iPhone 14 Pro Max are still on schedule to reach mass production in early August, weeks before the iPhone 14 Max, according to Pu. It is not clear whether the delay will lead to the delivery of the iPhone 14 Max later than other iPhone 14 models or will simply be in short supply at launch. Nikkei sources suggest that the deadline still depends on how much the iPhone 14 Max development process can be accelerated.
Apple has reportedly told suppliers to step up product development efforts to make up for lost time before the delay affects the typical production schedule, which could affect the initial production volumes of the iPhone 14 range more widely. Similarly, earlier this month, it became clear that Apple told Foxconn to start recruiting workers to assemble iPhone 14 models earlier than usual amid fears that blocking China could lead to shortages or delays. later in the year.
Update: After the publication of this article, analyst Ming-Chi Kuo said that Apple has not changed the delivery plan for the iPhone 14 despite the blockade in China. He reiterated that the iPhone 14 Max is indeed behind schedule, but reports say the situation is under control and vendors can work overtime to catch up. He believes that the challenges of the iPhone 14 range “will come from the demand side, not the supply side”.
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