We are just one month away from the expected announcement of the iPhone 14 and the much-anticipated Apple event in September. According to a new report from Bloomberg today, Apple has begun the production process for its iPhone 14 event…
Apple’s iPhone 14 event
According to the latest edition of Mark Gurman’s Power On newsletter, Apple has begun “recording and assembling its September media event.” The story-based event is likely to take place in the first half of September.
It should be noted that this seems to mean that Apple is planning a virtual or hybrid event for the iPhone 14 launch this year, rather than a completely in-person event as was done before the pandemic. It seems likely that Apple will take a similar approach with the iPhone 14 launch as it did at WWDC in June.
This would mean a fully pre-recorded keynote video with some press present at Apple Park for hands-on opportunities and briefings. The in-person portion of the event will be significantly smaller than WWDC because Apple will only invite members of the press, not developers.
The report also reiterated much of what to expect at the event, with the main focus on the iPhone 14 and Apple Watch Series 8. Apple has four new iPhone 14 models in the works, as well as the Apple Watch Series 8, an updated Apple Watch SE, and the all-new Apple Watch Pro model.
Finally, Gurman speculates that Apple will likely hold two events this fall: one in September for the iPhone 14 and another in October for new iPad and Mac announcements.
What are you most excited to see from Apple this fall? Planning to upgrade to a new iPhone or Apple Watch? Let us know in the comments.
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